I want to be your customer’s best advocate.
Make brands better.
I am a user experience specialist with two decades of ux/ui design and a background in retail sales and visual merchandising and a content marketing specialist with decades of experience working for big brands. Analyzing all your touchpoints offline and online is how I can help improve your brand. I assess consistent customer experiences, brand quality, and customer needs, and create engaging, captivating and memorable identities and experiences that help you rise above the competition.
Design enjoyable apps.
I have found ways to inject fun into security software products when injecting fun into security products wasn’t cool. (The analysts and users got it.) These days I focus on web-based software and mobile applications, as well as mashing and integrating api’s from various platforms to make doing work online easier, productive and more enjoyable. And I still try to inject humor into apps if I can – people like it!
Make sites easy to use.
If you have an older, outdated HTML site, I can update the look and convert it to WordPress so you can add content yourself. This type of approach works for well for corporate sites, directories, listings of inventory, ecommerce sales, blogging, media and public relations sites where you want the ability to improve your SEO and change content quickly, without messing up design elements.
Enable real-time events.
People have come to expect “right-now” communication with a strong desire to not only watch but participate in events as they happen. I have designed real-time integrated media portals with your brand front and center since around 2010. I can help you enable end-users to view a variety of event related media and participate with both physical and virtual attendees and immerse participants in a brand experience of your own.
Integrate social media.
I can help integrate your social media efforts into both your branded communications and into the fabric of your company culture. Beyond just marketing, you can utilize social media platforms for sales, customer service, human resources, research and real-time events. We can go as far as you are willing to go!
Improve experiences.
On-site field study, formal usability testing, quick and dirty user experience feedback, survey, online conversion optimization and usability assessment and reports… there are so many things I can do to help you find issues and make improvements. The result is a better user experience, more brand consistency, better conversion and an increased bottom line!
Make ecommerce fun.
You’ve invested umpteen dollars, drops of sweat and tons of time into an online store, but still failing to achieve what you wanted with it. A variety of factors can cause your store to fall flat or not excel when it could. I can help identify the problems, come up with solutions to fix them and help you make needed cosmetic, user experience and code changes to improve your conversion rate and satisfy shoppers.
Design what you sell.
For authors, instructors and product inventors I can deliver everything you need to sell your product. eBook design, print book layout and cover design, slide presentations, online video instruction, university websites, ecommerce sites, landing pages and conversion analysis plus all the business collateral you need can be done right here.
Kristi is one of a handful of people I have met in my career with a natural talent for turning a decent idea into a remarkable product. Her instincts, professional savvy, well-honed design sensibility and remarkable work ethic all combine to create a perfect storm of execution. Kristi always see ways of improving a project before everyone else does. She handles obstacles with supreme professionalism the tactical agility of a master and always managed to deliver outcomes above and beyond my expectations. (Not an easy feat.) Her UX/UI instincts are also second to none, which is a rare asset when combined with a great eye for design.
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